February 19, 2019 – Marketing and branding professionals are playing increasingly vital roles at executive search firms as recruiting outfits push into new lines of business, evolve their brands and rev up their social media presence. Recently, executive search consortium Signium added Amy Fuentes as its new marketing and communications specialist.
In her new role, Ms. Fuentes will be responsible for executing all aspects of the firm’s public relations, social media, marketing, and communications efforts. She will also provide marketing support to Signium members around the globe.
Ms. Fuentes is a digital marketing and communications professional who takes a data-driven approach to engage with people from around the world through social media, storytelling, content and strategy. She spent the past six years spearheading the Consulate-General of Japan in Chicago’s public relations and communications initiatives to connect others with Japan and to promote the U.S.-Japan partnership while managing independent communications projects.
Signium has 45 offices in 30 countries serving clients in the Americas, Europe/ Middle East/ Africa and the Asia-Pacific regions. The firm delivers talent acquisition and management solutions for global companies across industry sectors, including consumer goods, financial services, technology, industrial, life sciences and professional services.
Ms. Fuentes joins Signium at an important time as the organization has been expanding to various regions around the globe. Here’s a look at the firm’s most recent changes, from the Hunt Scanlon Media archives:
In an effort to further strengthen its capabilities in the Nordic region, executive search consortium Signium has expanded in Sweden with the addition of J Eng Consulting. Founder Johannes Eng joins Signium as a partner.
In December, Signium appointed Consuelo Pizzo, director in Signium Italy’s Milan office, as life sciences global practice leader. Since joining Signium two years ago, Ms. Pizzo has been an active member of the life sciences practice.
Signium opened a new office in Rio de Janeiro. It becomes the organization’s second office in the region, joining its location in São Paulo. “It was a great experience to be in Brazil at an exciting time as their national election concluded,” said Alastair Paton, chairman.
Just recently, Signium Africa partnered with Riverwaves, a provider of optimization of “people capability” through the customization of competency-driven HR models. Following in-depth exposure to Riverwaves’ intellectual property and proprietary modeling tools, “Signium Africa is positioned to apply its partner’s globally…”
Signium also named Annelize van Rensburg as leader of its global consumer goods and services practice. “Ms. van Rensburg is fulfilling a critical role as successful practice groups are a key part of Signium’s strategy and consumer goods and services accounts,” said the firm.
Signium also added Emeric Lepoutre & Partners as a partner in Paris. The firm’s Emeric Lepoutre, Béatrice Follea and Sylvie Maillot were all partners with Heidrick & Struggles in France 15 years ago. After taking different routes (respectively at Spencer Stuart, Signium and Eric Salmon), all three re-joined to create Emeric Lepoutre & Partners in 2015.
Contributed by Scott A. Scanlon, Editor-in-Chief; Dale M. Zupsansky, Managing Editor; Stephen Sawicki, Managing Editor; and Andrew W. Mitchell, Managing Editor – Hunt Scanlon Media