February 5, 2016 – Boutique recruiting firm Barton Executive Search has recruited Chris Neugent as a member of Welch’s board of directors. With nearly 30 years of consumer products experience, he will use his expertise in growing sales, profit and market share at the company.
Mr. Neugent was recently president and chief executive officer of Post Consumer Brands. Previously, he was chairman and CEO of MOM Brands. Before that he was vice president of marketing at Pepsi’s Frito-Lay division. During his 12 years there, Mr. Neugent progressed through several sales and marketing roles, where he managed brands including Doritos, optimized profitability, led innovation and reinvigorated the company’s baked line of products.
“Chris knows how to motivate organizations to deliver quality products and profitable growth,” said Joseph Falcone, chairman of the Welch’s board, and president of National Grape Cooperative Inc. “We’re thrilled to gain his industry expertise and insights to help us maximize value for our family-farmer owners.”
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Headquartered in Concord, MA, Welch’s is the processing and marketing subsidiary of the National Grape Cooperative. Welch’s is owned by 1,000 family farmers across America and in Ontario who make up this cooperative.
Founded in 1989 by Tim Barton, a 26-year executive search veteran, Barton Executive Search is a 12-person recruitment provider specializing in identifying talent for board, CEO, president, general manager, C-level to mid-level sales, C-level to VP-level marketing, C-level HR and C-level finance positions. The firm’s client base includes Fortune 500, mid-sized, small and private equity backed companies from an array of consumer related industries.
The firm has worked with Welch’s in the past, placing Michael Keown as a member of the company’s board of directors. Barton also recruited Welch’s chief marketing officer, Tom Dixon, who revitalized products and segment expansion for Schwan Food Company’s Frozen Pizza Division.
Contributed by Dale M. Zupsansky, Managing Editor, Hunt Scanlon Media