RevelOne Assists Criteria Corp. with the Recruitment of Chief Marketing Officer
September 25, 2025 – Greenwood Village, CO-based executive search firm RevelOne recently assisted in the recruitment of Jam Khan as the chief marketing officer of Criteria Corp. Tessa Wehausen and Sam MacKinnon led the assignment. “Congratulations Jam Khan, Criteria Corp’s new chief marketing officer,” RevelOne said in a LinkedIn post. “Jam is a strategic and globally experienced marketing leader with deep expertise across product marketing, brand, customer engagement, and ABM, and a track record of building full-stack teams that drive meaningful growth. Criteria Corp is a leading talent success platform that helps organizations make more objective, evidence-based hiring decisions. Thank you to Melissa McCann-Tilton and Ruben Mier – president and CRO at Criteria Corp and operating partner at Sumeru Equity Partners – for collaborating with our team closely throughout the search.”
Mr. Khan is a seasoned marketing and product strategy executive with over two decades of leadership experience spanning global technology firms and high-growth SaaS companies. Most recently, he served as SVP of portfolio marketing at ZoomInfo, where he led product, customer marketing, brand, content, and communications for a $1.3 billion portfolio, launching ZoomInfo Copilot and scaling it to $150 million ARR in just seven months. Prior to this, he was SVP of product marketing at 6sense and VP of product marketing at Seismic, where he played pivotal roles in positioning both companies as category leaders.
Earlier, at Thales and Gemalto, Mr. Khan directed global marketing and product management efforts, driving 25 percent business growth and leading successful post-acquisition integration. His career began at SafeNet and McAfee, where he held senior product management roles focused on security, risk, and compliance. Beyond his executive roles, he serves as an advisor to startups such as ReachSuite.io (Consensus) and FunnelStory, and is an active member of Pavilion.
Criteria Corp is a Los Angeles–based company that develops pre-employment assessment tools designed to help organizations evaluate candidates’ skills, abilities, and workplace potential. Founded in 2006, the company offers a range of assessments, including cognitive aptitude, personality, and skills tests, that are used by employers across industries to inform hiring decisions.
RevelOne is a specialized marketing recruiting firm that serves top VC and PE firms looking for key marketing hires. Its clients are an equal mix of B2C and B2B companies and the CEOs of innovative tech companies such as Lyft, Stitch Fix, Instacart, Everlane, Digital Ocean, Grammarly, eHarmony, Redfin, Udacity, and Zuora. RevelOne has also worked with top public companies such as Adobe, Yelp, Intuit, CapitalOne, Clorox, P&G, RedBubble, and Zappos.
Based in the San Francisco Bay Area, Ms. Wehausen is a vice president of GTM executive search, specializing in C-suite and VP-level searches for private equity and VC-backed companies and innovative B2B & D2C tech firms. With 10+ years of experience at True, 3FORTY3, and Vantage Partners, she has led searches for B2B & DTC high-growth companies across diverse tech sectors.
As an associate at RevelOne, Mr. MacKinnon assists and leads searches for GTM Executive hires in tech. He specializes in early stage B2B SaaS hires across infrastructure, dev tools, cybersecurity and more.
Chief Marketing Officers
Here’s a sampling of recent chief marketing officer searches taken from the Hunt Scanlon Media archives:
NU Advisory Partners has assisted in the recruitment of Debbie Umbach as chief marketing officer of M-Files, an Austin, TX-based provider of AI-native document management. “We’re thrilled to welcome Debbie to the team,” said Jay Bhatt, CEO of M-Files. “Her deep expertise across the entire marketing lifecycle, from building growth engines to elevating global brand presence, comes at a pivotal moment for M-Files. As we advance AI-powered product innovation and extend our leadership as the first document management system to offer the native capabilities of Microsoft 365, Debbie will play a critical role in shaping how we deliver even greater efficiency and business value for our customers, partners, and the broader market.” Ms. Umbach brings a proven track record of driving double- and triple-digit revenue growth for leading technology companies through comprehensive marketing strategies. She most recently served as CMO of Own, which was acquired by Salesforce for its data loss and risk management solutions suite, and previously held senior global marketing leadership roles at Dynatrace and Bitsight.
Irvine, CA-based McDermott + Bull has assisted in the recruitment of Terri Giannetti as chief marketing officer of Technology Credit Union (Tech CU) in San Jose, CA. “Terri’s extensive background in marketing, customer segmentation, data analytics and member experience, paired with her leadership at both credit unions and well-known retail brands, makes her an ideal fit to lead our marketing strategy,” said Todd Harris, CEO of Tech CU. “Her ability to align marketing and operational goals will be essential as we continue building momentum toward our current and future goals.” As chief marketing officer, Ms. Giannetti will be responsible for developing and executing strategies to drive lead generation, sales conversion, market share growth, member retention, and brand awareness. She brings over 27 years of leadership experience across the financial services and retail industries, most recently serving as chief experience officer at Seattle Credit Union. There, she led a 72-person team spanning marketing, brand, retail, contact center, and facilities.
The Talent Studios has recruited Katie Keil as the senior vice president of marketing and chief marketing officer of San Francisco Bay Area-based specialty coffee roaster and retailer Peet’s Coffee. Gretchen Koch and Serena Smith led the assignment. Ms. Keil brings over 20 years of consumer products, beauty, and consumer technology marketing leadership experience. She has a strong track record of driving results on both big and startup brands, existing and new to the world products, turnaround and high growth businesses. Ms. Keil previously served as CMO of MyFitnessPal. In this role, she grew revenue 1.6x over three years, leading business strategy, international, customer service and full funnel marketing (growth, lifecycle, creative, brand). She also led development and implementation of new business strategy resulting in more strategic focus, clearer innovation roadmap and better collaboration across functions.
Related: Heidrick & Struggles Places Chief Marketing Officer for FloQast
Contributed by Scott A. Scanlon, Editor-in-Chief and Dale M. Zupsansky, Executive Editor – Hunt Scanlon Media
