Bespoke Partners Recruits CEO for Therapy Brands

February 21, 2020 – San Diego, CA-headquartered executive search firm Bespoke Partners has placed Kimberly O’Loughlin as the new CEO of Therapy Brands in Birmingham, AL. She replaces Shegun Otulana effective immediately.

“Therapy Brands has achieved incredible growth over a short time and it’s exciting to continue to build our talented executive team with a proven leader like Kimberly,” said Mr. Otulana. “She brings a unique blend of experience and a strong skill-set to guide the company into the next chapter.”

With an extensive background in transformational leadership across the healthcare, telecom, insurance and financial services industries, Ms. O’Loughlin boasts a record of achievements and attention to increased customer success. She brings to the company more than three decades of experience in customer care, driving organizational growth and profitability through inspired leadership and a strong focus on client relationships.

Most recently, Ms. O’Loughlin was president of health information technology and services provider Greenway Health. Before that, she was senior vice president and general manager at Philips Healthcare, where she led global connected care and health informatics businesses that delivered solutions for patients, caregivers and clinicians. She has also held senior leadership roles at AT&T, AIG and Vonage that included building and scaling start-ups, driving growth, customer loyalty and transforming enterprise operations.

In her position with Therapy Brands, Ms. O’Loughlin will oversee revenue growth, day-to-day operations and all aspects of organizational management. Mr. Otulana will remain a member of the company’s board of directors and will continue to provide guidance on product strategy, M&A and corporate vision.

“I admire the mission of Therapy Brands to innovate for providers and ultimately improve the standard of care for patients,” Ms. O’Loughlin said. “This is a wonderful opportunity to usher in the next wave of growth for the company while advancing underserved healthcare markets. I look forward to working with Shegun and our lead investor Lightyear Capital together with Oak HC/FT, Providence Strategic Growth and Greater Sum Ventures to build upon our strong client growth, up-sell revenue cycle management services, cross-sell of integrated payments and M&A to build a comprehensive offering for the mental, behavioral and rehabilitation health market.”

Therapy Brands is a provider of fully-integrated practice management and EHR solutions for mental and behavioral health providers. The company’s mission is to provide clients the best software and tools to manage their practice.

Serving Private Equity Outfits

Bespoke Partners is an executive search and leadership advisory firm dedicated to partnering with top private equity firms, including Thoma Bravo, Francisco Partners, Clearlake Capital, WCAS, Insight Partners, GI Partners, General Atlantic, CVC Capital Partners and TA Associates, to recruit software talent and assess and evaluate teams at every stage of the investment lifecycle, from growth equity to buyout.


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In 2019, Bespoke Partners conducted more than 100 searches; it has completed over 500 searches since inception in 2011. Its expertise includes all C-level searches, as well as board of directors and internal private equity operating partner searches. The firm’s leadership advisory expertise includes organizational due diligence as well as executive assessment and coaching. Bespoke Partners has additional offices in Austin, TX and New York City.

Contributed by Scott A. Scanlon, Editor-in-Chief; Dale M. Zupsansky, Managing Editor; and Stephen Sawicki, Managing Editor  – Hunt Scanlon Media

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