Protis Global Adds HR Veteran to Staff

June 3, 2020 – Executive recruitment and talent advisory firm Protis Global has added Cheri Ehrlich Eisen as its senior vice president of business development. In her extensive 20-plus years of talent acquisition and HR leadership experience, she has partnered with major entities in the entertainment space, including Walt Disney Television and NBC Universal.

“When Cheri and I first met, it was clear that our firms had the same approach to delivering long term value to our client relationships,” said Michael Bitar, partner and managing director of Protis Global. “We could not be happier to have Cheri lead the build out of our media and insurance segments.”

“We believe that the relationship between Cheri and Protis Global will allow her to provide her clients with an expanded solutions offering that will only enhance already deep partnerships,” he said. “Cheri also fits Protis Global in the sense that she is non-stop. Her energy and hunger to deliver for our clients is beyond impressive. Through this joint venture, there are great things coming for Cheri, Protis Global and our clients.”

“Ms. Eisen is entrepreneurial, transparent and passionate about building prolific teams, and Protis Global felt her capabilities and manners of conducting business were aligned with its culture and mission,” the firm said. “This people solutions firm is confident that the partnership will benefit both parties as well as fortify the offerings provided to clients on both sides.”

Ms. Eisen currently serves as president of RAZR Recruiting + Consulting, which was launched in 2015 to help businesses find key talent for their organizations. Before that, she was senior director of human resources and talent acquisition for Fusion, an ABC – Univision joint venture. Ms. Eisen was formerly the manager, talent acquisition for The Disney ABC TV Group where she led a team of recruiting professionals. In that role, she was responsible for leading and driving the talent acquisition strategy and day-to-day recruitment efforts for clients including ABC News, Network Sales, Disney Media Sales and Marketing and ABC Family. During her career, Ms. Eisen has also led, guided, and built talent acquisition functions inside the walls of Fortune 500 organizations such as AOL, Prudential and Ryder. Her expertise sits in the media, and insurance industries with a focus on sales, marketing, operations and shared services functions.

New Position

Ms. Eisen’s partnership with Protis Global will allow her to offer additional value to her clients in terms of resourcing, data and research capabilities. “I was on my own for six years and looking for ways to scale my business and at the same time my clients were asking for additional resources,” she said. “This alliance with Protis Global allowed me to address both of these concerns. What I knew my clients needed most was Protis’ capability to provide total people solutions such as sourcing, temp, retained, contingent, outplacement as well as data capabilities.

“It was a way for me to continue having consultative discussions with my clients to focus on how I could help them while providing additional value,” Ms. Eisen said. “I have always been a partner to my clients and Protis Global has the same philosophy about partnership.”

Protis Global, founded in 1995, is headquartered in Miami. Its specialties include consumer package goods, banking recruitment, global food and beverage, cannabis, hospitality, fast moving consumer goods, adult beverage, talent attraction, employer branding.

Recent Growth

Protis Global recently expanded its board practice to include a vertical focused on the placement of women board members, for new and existing clients. Samantha Ford, senior vice president of cannabis business development, leads the initiative, while continuing to centralize her efforts around the cannabis industry. The firm said that Ms. Ford, who is based in the San Francisco Bay area, is the first recruiting professional to focus, specifically, on the placement of women board members within the cannabis industry.

“This is a natural segue for Samantha as she has built dynamic relationships with prominent women occupying executive roles, both in cannabis and other traditional consumer packaged goods companies, both private and public, as well as PE, venture capital and not-for-profit,” said Michael Bitar, partner and managing director of Protis Global. “Through these efforts, she has taken on searches for women board roles in the cannabis industry and has made numerous introductions to current clients of women leaders (with both cannabis and non-cannabis backgrounds) who are interested in board/advisory opportunities.”

Contributed by Scott A. Scanlon, Editor-in-Chief; Dale M. Zupsansky, Managing Editor; and Stephen Sawicki, Managing Editor  – Hunt Scanlon Media

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