Artico Search Recruits Chief Marketing Officer for Lakeside Software
November 9, 2023 – As business becomes more complex and power shifts from producers of goods and services to consumers, the chief marketing officer’s job of planning and coordinating marketing activities has become more challenging — and much more influential. Mercedes Chatfield-Taylor and Erin Harris of Artico Search helped to recruit Kimberly Kaminski as the new chief marketing officer of Lakeside Software, an IT data intelligence company based in Boston, MA. “Join us in welcoming Kimberly Kaminski as our new chief marketing officer,” said Lakeside Software. “With 30+ years of global technology marketing leadership experience, she brings in-depth expertise that spans the full lifecycle of marketing. With her passion for aligning marketing, sales, product and partners to accelerate business growth, we’re excited for Kim to join our executive team.”
Ms. Kaminski joins Lakeside from NS1, where she was previously the CMO and helped drive the company’s recent acquisition by IBM. Before that, she was VP of global marketing at Amplitude, where she was accountable for demand and growth marketing. Earlier in her career, Ms. Kaminski was VP of marketing at ServiceNow, where she led both integrated campaigns and sales development teams.
With offices in San Francisco, New York, and Austin, TX, Artico is off to one of the fastest starts among boutique search firms in recent memory. Given the billions of dollars flowing into venture capital and private equity investments, as well as the ever-present threat of cybersecurity breaches, the founders expect continued growth ahead. Ms. Chatfield-Taylor has completed over 75 CEO searches as well as partner, principal, and other CXO level assignments for the world’s most successful global investors.
Ms. Chatfield-Taylor’s team focuses on executive-level search for scale-up venture capital and private equity-firms and their portfolio. The team has deep expertise in global software, data and emerging technology businesses. Ms. Chatfield-Taylor is deeply passionate about the importance of diversifying the industry, with a full 53 percent of her placements tracked since 2019 being underrepresented executives.
Ms. Harris focuses on recruiting both investors and operators. She has more than 18 years’ experience, most recently in Caldwell Partners’ venture capital & private equity practice and as a manager of Expedia Group’s global executive search research. She also worked as a recruiter for Austin Ventures.
Past CMO Search
Artico recently assisted in the recruitment of Angela Schmidt as the new
chief marketing officer of AMCS Group. Ms. Schmidt has spent over 20 years in various marketing leadership roles in the B2B technology space. Prior to joining AMCS, she served as VP of global marketing at Acquia, an open source digital experience company. Prior to that, Ms. Schmidt spent 16 years combined leading global marketing teams at Software AG and webMethods. She is passionate about building and empowering global marketing teams, establishing meaningful customer relationships, and creating programs that deliver measurable revenue growth.
Artico Search Recruits Chief Marketing Officer for Showpad
Mercedes Chatfield-Taylor of Artico Search recently assisted in the recruitment of Jon Borgese as the new chief marketing officer of Showpad. Mr. Borgese most recently served as senior vice president of global marketing for Front. Before that, he was SVP of global marketing role for LivePerson. Prior to this, Mr. Borgese was senior director of marketing at Intermedia Cloud Communications.
AMCS is a global provider of integrated software and vehicle technology for the environmental, waste, recycling, and resource industries. The company helps customers reduce their operating costs, increase asset utilization, optimize margins, and improve customer service. AMCS is headquartered in Limerick, Ireland.
Chief Marketing Officers
Current business landscape demands have only increased the contribution from CMOs, according to the latest research report from Forrester and Heidrick & Struggles. The survey found that CMOs are building strong relationships with the head of product and research and development to prepare their organizations for digital disruption.
“We see CMOs moving beyond functional expertise to assume responsibility for driving overall growth within their organizations,” said Sheryl Pattek, vice president, CMO executive partner at Forrester. “They are evolving into key strategic partners on the executive team and know that collaboration with the rest of the C-suite will be instrumental to their success.”
Related: Artico Search Recruits Chief Marketing Officer for parcelLab
Contributed by Scott A. Scanlon, Editor-in-Chief; Dale M. Zupsansky, Executive Editor; Lily Fauver, Senior Editor – Hunt Scanlon Media
