February 10, 2022 – Mercedes Chatfield-Taylor, a co-founder of Artico Search, has placed Jen Jones as chief marketing officer of commercetools, a platform for next-generation B2C and B2B commerce. In her new position, Ms. Jones oversees commercetools’ global brand, marketing, and corporate communications efforts, including brand strategy and design, customer marketing, demand generation, product marketing, marketing analytics and operations. Prior to joining commercetools, Ms. Jones was chief marketing officer at Dataminr where she led the company’s global brand, marketing, and corporate communications efforts, including brand strategy and design, customer marketing, demand generation, product marketing, marketing analytics and operations, and regional marketing. She previously served as senior vice president of global marketing at Cision, and Oracle’s director of industry product marketing for both the marketing cloud group and the CX applications group.
To break the market out of being restrained by legacy suites, commercetools invented a headless, API-first, multi-tenant SaaS commerce platform that is cloud-native and uses flexible microservices (called the MACH architecture). Commercetools helps businesses to not only maintain their competitive advantage but to thrive through innovation across the whole customer journey. Founded in Germany in 2010, commercetools’ international expansion has reached Europe, the U.S. and Asia-Pacific.
Artico Search Launches to Help Companies Build, Scale and Protect
No one could argue that Mercedes Chatfield-Taylor and Matt Comyns, both of whom recently departed from Caldwell to co-found their own executive search firm, Artico Search, are anything less than ground-breaking search leaders. They are both among the very best in their respective specialties, recruiting some of the most sought after, and costliest, hires in the search industry and building successful practices and teams in their areas of specialty. In joining forces, they are looking to create a powerhouse search brand that reflects their experience, passion, and core values focused on delivering the people to drive change and transformation in the tech industry.
Ms. Chatfield-Taylor’s team focuses on executive-level search for scaleup venture capital and private equity-backed technology companies. The team has deep expertise in global enterprise software, data and consumer internet businesses. Ms. Chatfield-Taylor is deeply passionate about the importance of diversifying the industry, with a full 53 percent of her placements tracked since 2019 being underrepresented executives.
Serving the VC and PE Sectors
With offices in San Francisco, New York, and Austin, Artico is off to one of the fastest starts among boutique search firms in recent memory. Ms. Chatfield-Taylor co-founded Artico with Matt Comyns, a cybersecurity leadership expert, to lead the firm’s rapidly expanding growth executive search team. Given the billions of dollars flowing into venture capital and private equity investments these days, as well as the ever-present threat of cybersecurity breaches, the founders expect big growth acceleration ahead.
Ms. Chatfield-Taylor’s team focuses on executive level search for scaleup venture capital and PE-backed technology companies, and have deep expertise in global enterprise software, data, and consumer internet businesses.
Chief Marketing Officers
As business becomes more global and complex, and power shifts from producers of goods and services to consumers, the chief marketing officer’s job of planning and coordinating marketing activities has become more challenging, recruiters say. Yet executive search firms are seeing no shortage of assignments for this important C-level position.
Here’s a sampling of recent chief marketing officer searches taken from the Hunt Scanlon Media archives:
ON Partners recently placed David Greenberg as the new chief marketing officer for Conversica, a provider of conversational AI solutions for enterprise revenue teams. Consultant Aaron Clark led the assignment. “We’re addressing a real need with applied AI,” said Jim Kaskade, CEO of Conversica. “I am thrilled for David to join our executive team roundtable. His experience in marketing leadership with practically every high-growth success in the Pacific Northwest will prove vital and contribute greatly to Conversica’s success in 2022. I need a powerhouse marketeer to guide Conversica to market growth and dominance in a time of explosive competition. I couldn’t be more excited to begin the year adding David’s energy and expertise.”
PFM Executive Search has assisted in the recruitment of Peter Housley as the new chief marketing officer with Pattison Food Group in Vancouver, Canada. Partners Shaun Carpenter and Jennifer Madden led the assignment for the recruitment firm. Mr. Housley brings a wealth of experience spanning more than 30 years and multiple industries, including retail and restaurant. He joins Pattison Food Group from his most recent role as chief marketing officer with Indochino Apparel. His experience also includes running his own consulting business and serving as president of Milestones restaurants.
Major Executive Search has placed Amy Barzdukas as chief marketing officer at WiTricity located in Watertown, MA. Partner Patty Meagher Clare and managing director John Rivoir along with founder and CEO Sue Major conducted the assignment. “As more automakers incorporate WiTricity wireless charging into their electric vehicle (EV) roadmaps, with some of those EVs being deployed as early as this year, we sought a CMO who can amplify our brand across consumer and commercial markets,” said Alex Gruzen, CEO of WiTricity.
Contributed by Scott A. Scanlon, Editor-in-Chief; Dale M. Zupsansky, Managing Editor; and Stephen Sawicki, Managing Editor – Hunt Scanlon Media