Sucherman Group Rebrands; Expands Into Technology Sector

June 10, 2015 – Sucherman Group, an executive search firm dedicated to finding leaders in the media and entertainment space, has just completed a major rebranding effort. And to meet rising demand among its growing client base, the firm has opened a third office, in San Francisco, to take advantage of the boom in talent leadership mandates in one of the nation’s most innovative hubs. Sucherman’s rebranding and office expansion reflect the evolving media landscape. “We have reached an inflection point where almost all consumer-facing brands are morphing into media companies—leveraging multi-platform user growth and huge customer demand for extraordinary video content,” said Erik Sorenson, CEO of Sucherman Group. “Meanwhile, technology is disrupting the media business and innovation is enhancing the content experience for consumers and San Francisco is the epicenter for both.”

Stuart Sucherman, founding chairman, added: “Our new logo and presence in the Bay Area reflect our awareness that these are the best of times for consumers, and present amazing opportunities for our traditional and emerging clients. The changes in the media and entertainment industries are dizzying and our services will be critical as emerging and established companies meet an array of challenges. The next few years will be very exciting for the industry and for our company.” The firm’s rebranding features a new logo which represents the multi-screen, multi-platform world of media consumption.

As a 30-year old specialist search brand, Sucherman Group has a built-in and long-standing client base in New York and Los Angeles among global media & broadcast news companies and motion picture studios, including ABC, FOX, BBC, CNN, A+E Networks, Universal, NPR, Turner Broadcasting, Showtime, Comedy Central, Food Network, Weather Channel, National Geographic and Dreamworks.

That loyal following has in many ways put the firm at the intersection of tech and media. Sucherman is now conducting a number of high profile, bicoastal executive searches for online media companies, social media platforms and consumer-facing technology companies like Hulu, Fullscreen, Fusion and Machinima, along with strategic consulting work for Univision Digital, NBCU Digital, WWE and a number of startups, including Rampante and Carpe Society.

One common theme among the firm’s traditional clients and its new, emerging constituency: an insatiable need for high performance leaders who can adapt to, and thrive, in the fast-changing media environment.

Contributed by Scott A. Scanlon, Editor-in-Chief, Hunt Scanlon Media

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