Flatiron Search Partners Recruits People and Culture Leader for cocokind 

February 4, 2022 – As the ramifications of COVID-19 continue, broad and lasting changes to the workplace have advanced a more integrated approach to talent management built around culture, according to executive recruiters. Organizations that used to synchronize their talent to corporate vision, core values and strategic objectives are now aligning people around purpose. And for good reason: Building sustainable cultures in the long run will attract, engage, and retain talent – and give organizations with strong cultures a key competitive edge, according to executive recruiters.

Where all of this typically comes together is in the chief people officer suite where culture is more often than not taking center stage. The latest placement: Flatiron Search Partners recently assisted in the recruitment of Ashley Redding Hall as head of people and culture for cocokind, a certified organic skincare and baby care line centered around superfoods. “It’s been an awesome journey to partner with the teams at cocokind to build out a world class team, and we’re very excited to now work with Ashley Redding Hall as well,” said Flatiron Search Partners.

Ms. Redding Hall is a highly flexible and enthusiastic people leader with extensive human resource and people analytics knowledge, and a hunger for continuous learning. She is also passionate about culture, inclusion, and sustainability. Previously, Ms. Redding Hall was head of people operations for Clever Inc., where she led a team of people operation specialists and office/facilities managers. In that role she also helped build a hybrid remote culture. “After six-plus transformational years at Clever Inc. it is time for my next adventure. I’m excited to share that I’m starting a new position as head of people and culture at cocokind,” Ms. Redding Hall said in a LinkedIn post.

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Bill Stauffer is a managing partner of Flatiron Search Partners. He has spent the past 20 years scaling brands at various growth stages across the consumer, food and beverage, and healthcare sectors. He has experience working with founders, boards of directors, executive teams, and private equity/ venture capital sponsors.


Joe Miller is also a managing partner at the firm. He has spent the last 10 years driving scalable business strategies for high-growth companies in the branded consumer space. He has a background in cross-functional management and financial analysis, and a track record of attracting and managing winning teams, driving operational execution, and achieving growth targets. 

Boutique Search Firm

Flatiron Search Partners is a boutique executive search and growth advisory firm with offices in New York City and Denver. The firm leverages a cross-industry network to focus on key sectors: beauty, business services, consumer products/ services, consumer healthcare, education and training, experiential/ specialty retail, food and beverage/ restaurants, franchising, health and wellness/ active lifestyle, hospitality and nightlife, and technology and SaaS.

Flatiron leads recruitment efforts for CEOs and presidents, as well as executives and functional leads overseeing operations, customer experience, sales/revenue, marketing, training, HR, finance, product, technology, and real estate/development.

Related: Why Total Well-Being is the Biggest Culture Shift to Happen in Decades

Contributed by Scott A. Scanlon, Editor-in-Chief; Dale M. Zupsansky, Managing Editor; and Stephen Sawicki, Managing Editor – Hunt Scanlon Media

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