Calibrate Legal to Offer Search, Leadership, Marketing Services

June 12, 2017 – Johnson Executive Search has announced the launch of its parent company, Calibrate Legal. The organization will be comprised of three main areas of service: executive search, which will be JJES’ purview; a leadership council; and marketing operations. “Calibrate Legal’s expanded mission is to connect the right people, ideas and information to position our law-firm clients at the forefront of the next era of the legal industry,” said Jennifer Scalzi, CEO and founder, in a statement.

Bringing together executive search, the leadership council and data-driven marketing operations offers clients a greater depth of service. “We believe the intersection of the three will prove transformative,” said Ms. Scalzi.

Driving Revenues

The executive search aspect involves placing key executives charged with hiring, marketing and retaining lawyers, which allows clients to achieve sustainable revenue growth, the firm said.

“An important element of this shift is replacing the outdated concept of ‘non-lawyers’ with ‘revenue enablers,’ who work in tandem with revenue producers to achieve sustainable growth and advance the strategies of law firm leadership,” said Ms. Scalzi. “Placing these impact players within equally impressive law firms will remain the bedrock of our company, and will now serve as one of three offerings we’ve designed around our clients’ needs to achieve sustainable growth.”

Cultural assessment also comes into play for the recruiters. By analyzing stakeholder feedback, the firm can provide a diagnosis of the “marketing appetite” of client companies as well as a roadmap for moving forward.

The leadership council, meanwhile, involves strengthening team capabilities to maximize their effectiveness to lead change, develop bespoke strategies to attract and retain the best talent, design culturally-responsive methods for organization-wide effectiveness, and assessing firms’ needs and capabilities to elevate and augment existing and future talent, said Ms. Scalzi.

Calibrate Legal’s marketing operations, for its part, is data-driven. “We apply our methodology to business service functions to measure and improve performance and establish a definitive return on human capital investment to inform future strategy,” according to the firm.

Among other aspects, marketing services will include building a data-driven culture through metrics and other measurement tools to gauge efficiency and top and bottom line contribution, said the firm.

Offering New Services

Search firms continue to break into new areas by providing new services. It’s a trend being seen at large recruiters and small boutiques alike as recruiters look to provide clients with services beyond executive search. Here’s a look at a few instances from the Hunt Scanlon Media archives:

Major, Lindsey & Africa recently launched a new service known as Legal Talent Management Consulting. Led by Miriam Frank, a partner and vice president, the offering provides lawyers and legal teams with customized consulting services designed to increase performance, productivity and engagement.

Odgers Berndtson expanded its leadership practice to include executive and team leadership assessment, coaching and onboarding. Organizational psychologist Dr. Robert Satterwhite is spearheading the new effort. Dr. Satterwhite has extensive experience designing and delivering robust assessments for measuring executives’ potential, readiness and fit.

The Pi Group expanded its services to help candidates transition to new chapters in their lives. By delivering services through Perpetual Insights, Pi Executive, and Perpetual Ambition, The Pi Group is positioning itself, quite methodically, to help client organizations manage their entire talent spectrum.

Russell Reynolds Associates launched a separate board and CEO advisory division. The shift takes the firm further into process planning, assessment, strategy & performance measurement, and culture shaping. The group brings together the expertise of six of the firm’s board experts.

Alexander Mann Solutions recently introduced its new consulting group, Talent Collective. While the leadership provider has offered a comprehensive consulting segment as part of its talent solutions service platform within Alexander Mann Solutions, the differentiation of a dedicated consulting brand will formally enable it to provide greater end-to-end talent solutions for clients globally, according to the firm.

Contributed by Scott A. Scanlon, Editor-in-Chief; Dale M. Zupsansky, Managing Editor; Stephen Sawicki, Managing Editor; and Chase Barbe, Managing Editor – Hunt Scanlon Media

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