TheLadders.com Creates New National TV Commercials
January 4, 2011 – Online job service TheLadders.com has launched a new television commercial campaign that celebrates how TheLadders makes professional candidates more attractive to employers and recruiters. The new commercial spots were created by Fallon Minneapolis and will air nationally on broadcast and cable television networks. “Starting this January, premium members of TheLadders will be assigned their own Job Search Advisor who will assist them in getting the most out of the site during their job search,” said Alex Douzet, president and co-founder of TheLadders. “Our deep knowledge and insights about what works best for job seekers and recruiters has created an opportunity for us to deliver a job search and recruiting model that delivers success.”