Prodigy Search Seeking General Manager for ASM Global / Allegiant Stadium

March 22, 2024 – Prodigy Search, a boutique recruiting firm serving the talent needs of media, sports, and entertainment organizations, was recently selected by ASM Global / Allegiant Stadium to lead in the search for a general manager. This executive will be responsible for the overall management of Allegiant Stadium and is expected to be a revenue generator with strong business acumen and booking skills. In addition, this person must demonstrate the ability to develop and execute strategic initiatives that will drive the growth and success of the facility. Other responsibilities include promotion, and operation of the facilities, including purchasing, booking, marketing, finance, human resources, food and beverage, box office, advertising, security, production, maintenance, parking, and related operations.

The general manager will establish and maintain effective working relationships with the Las Vegas Raiders, local government departments and agencies, entertainment and convention industry, local community, civic organizations, and other stakeholders to encourage continual and regular use of the stadium. They will monitor all provisions of the ASM Global management services contract to ensure compliance. This executive will negotiate final approval on all lease agreements as determined necessary and in the best interests of the stadium as well as contracts and facility use agreements with event organizers, promoters, professional leagues, conferences, and National Governing Bodies.

In addition, the general manager will coordinate stadium involvement with Convention and Visitors Bureau, as well as other appropriate destination marketing agencies. This person assures the coordination, implementation and administration of specific plans and programs prescribed by corporate directives, to include matters of training and development; quality assurance; energy efficiency; safety/emergency procedures, crowd control and crisis management procedures, or other areas as needed.

Candidates should have a bachelor’s degree from a four-year accredited college or university with major course work in business or public administration or the equivalent combination of education and experience is required. Prodigy Search is looking for a well-established leader and professional with a minimum of five to seven years of industry experience in a senior management level position within an arena, convention center, or stadium. They should have basic knowledge of facility operating standards, building maintenance, custodial, personnel and office management. Candidates must have experience working directly with professional sports teams, live event promoters and show organizers, including experience in the development and promotion of live events. Strong working knowledge of how the sports and live event industry structures business arrangements, tenant leases, event license agreements is preferred.

As global venue management company and producer of live event experiences, ASM Global is a management and content partner with over 350 venues worldwide, operating and investing in the stadiums, arenas, convention centers, and theaters. Allegiant Stadium is a domed multi-purpose stadium located in Las Vegas, Nevada, and is the home field of the Las Vegas Raiders of the National Football League and the University of Nevada, Las Vegas Rebels college football team. 

Sports and Entertainment Specialists

Prodigy Search, which has been involved with the sports and entertainment business for years, is one of the sector’s leading boutiques. The firm has placed hundreds of candidates into a variety of functions and roles. It represents all disciplines, including senior management, sales, marketing, operations, and administration.

Related: Prodigy Search to Recruit CHRO for FIFA World Cup 2026

Prodigy’s client roster reads like a Who’s Who of the sports world. It includes: the Dallas Cowboys, New York Yankees, Los Angeles Lakers, Pittsburgh Steelers, TD Garden/Boston Bruins, AEG Worldwide, Liverpool Football Club, United States Olympic and Paralympic Committee, Oak View Group, Live Nation, PGA TOUR, Legends, the TGR (Tiger Woods) Foundation, and Endeavor.

An Inside Look at the World of Sports Recruiting
Given the search industry’s knack for finding a need and filling it, it was only natural that recruitment firms would soon step to the fore in the sports sector, which has become a growth area for executive search businesses. Many C-suite-focused recruiting firms are now active in the sector and some specialize only in the sports field itself. In what is seen as a growing trend, sports organizations continue to look outside their respective leagues – and countries – to find executive talent. With so many changes in the sports industry in recent years, executive search firms have stepped up to better understand what type of leaders are needed in the sector.

Aside from the traditional sports space, over the years, Prodigy Search has expanded by bringing its expertise from the traditional sports business to the “non-traditional” sports space. Prodigy Search has done work throughout the ever-expanding esports industry; sports technology industry; and education and non-profit industries. Today, the firm’s senior partner involvement, high level of service, and transparency of process have presented opportunities to expand beyond sports and entertainment.

At the start of the year, Prodigy was retained by USA Luge to lead in its search for a new executive director and CEO. This executive reports to the board of directors and is responsible for providing strategic leadership for the organization, working under the general authority of the board and directly with the staff to establish long-range goals, strategies, plans, and policies. This individual is the day-to-day leader of the organization, executing the organization’s strategy and overseeing operations of staff at all levels.

Prodigy Search notes that this person is accountable to the board for providing leadership and direction to USA Luge in a manner that enables the achievement of its vision and goals. They are responsible for the overall leadership and management of the organization within the policies established by the board and for the achievement of the organization’s strategic and operational goals and objectives. The individual looks out for and promotes the interests of the grassroots and high-performance athletes through a lens of diversity, equity, inclusion and accessibility, safety and accountability, and transparency. This person must be an effective leader who leads the sport through continual improvement.

Related: Prodigy Search Fills CEO Post for US Sailing; Recruits First Diversity Leader for the Denver Broncos

Contributed by Scott A. Scanlon, Editor-in-Chief; Dale M. Zupsansky, Executive Editor; Lily Fauver, Senior Editor – Hunt Scanlon Media

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