HiBob Secures Funding to Drive AI-powered Enterprise
September 10, 2026 – Tel Aviv-based HR tech platform HiBob has announced an investment led by Salesforce with additional participation from Farallon. This marks a key milestone in HiBob’s evolution from a modern HR platform into an organizational intelligence layer for modern businesses.
The investment reflects a shared belief that trusted workforce data and organizational context will become critical infrastructure for the AI-powered enterprise. “As AI agents and agentic workflows become embedded across the business, companies will need a trusted understanding of their people, roles, skills, teams, permissions, incentives, managers, and organizational structure,” HiBob said. “AI can surface insights, automate tasks, and accelerate decisions but leaders can only act with confidence when those recommendations are grounded in the real context of how their organization works.”
“We founded HiBob with a simple conviction: The world of work has transformed, and will continue to transform at a rapid pace,” said Ronni Zehavi, CEO and co-founder of HiBob. “Salesforce’s investment validates our belief that AI is not only changing technology, it is changing the architecture of organizations. As people and AI agents increasingly work side by side, trusted workforce context will become fundamental to how companies redesign work, empower managers, and make better decisions.”
“The biggest mistake companies can make is to think AI is primarily a technology story,” said Mr. Zehavi. “It is an organizational and managerial revolution. The winners will not simply have the best AI model. They will build the best organizations for the AI era.”
HiBob’s long-term vision is to provide the organizational intelligence companies need to manage this hybrid workforce, helping organizations understand capabilities, identify skill gaps, plan their workforce, support managers, and create clearer accountability as people and AI agents work side by side.
“HiBob has built an impressive global people platform serving more than 5,500 customers, with a deep understanding of how organizations operate,” said Joe Teplow, chief strategy officer at Slack and SVP at Salesforce Labs at Salesforce. “This trusted foundation of workforce context makes AI more useful, relevant, and connected to how businesses actually operate.”
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“AI is most effective when it understands the people, roles, and structures that shape an organization,” said Ryan Gavin, CMO of Slack. “Trusted workforce context provides that foundation, making AI more relevant to the teams using it. Our work with HiBob brings that context into Slack, where people collaborate and make decisions every day.”
Past Acquisition
Last year, HiBob acquired cloud-based financial planning and analysis (FP&A) platform Mosaic. The acquisition enables HiBob to deliver an integrated solution that gives mid-market companies the ability to understand and maximize the productivity and impact of their people.
By integrating HiBob’s people management platform with Mosaic’s FP&A capabilities, organizations gain real-time insights into how workforce productivity and employee engagement drive business outcomes, increasing efficiency, reducing cost, and fostering stronger alignment between HR and finance teams for better cross-departmental decision-making.
“Mosaic was built on the vision of transforming financial planning into a more dynamic, forward-looking process that enables strategic decision-making,” said Bijan Moallemi, CEO of Mosaic. “Joining forces with HiBob enables us to extend that vision to the people side of the business. Together, we’re giving people-first CFOs, CHROs, and CEOs the tools they need to lead with confidence and clarity in an increasingly complex business environment.”
The deal followed HiBob’s 2024 acquisition of Pento, a U.K.-based payroll management platform. “Payroll and HRIS work hand-in-hand with strong synergies. The ultimate goal is an ‘all-in-one’ solution, where all aspects of people management are handled from a single platform,” said Mr. Zehavi. “The deeper the integration, the better the overall experience. Traditional payroll processes are time-consuming, error-prone, and difficult to manage. Modern businesses need their HR and payroll teams focused on people, not on manual work. With this acquisition, we are providing our thousands of customers in the U.K. with more flexibility and ease of use in how they manage their number one asset – their people. Pento’s modern approach, along with their strong founders and proven track record, make them a solid complement to our business. We are thrilled to be welcoming their team to HiBob.”
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Contributed by Scott A. Scanlon, Editor-in-Chief and Dale M. Zupsansky, Executive Editor – Hunt Scanlon Media
