CTPartners To Air TV Advertising Campaign
October 2, 2012 – CTPartners has announced that it will begin a television advertising campaign on CNBC. The campaign will focus on raising the firm's profile in the areas of human capital strategy and choosing the right executive search firm. The ads will run in the 6 a.m. – 7 a.m. (Eastern) time slot. "CTPartners has a strong and loyal client base that knows they have selected the right executive search firm based on our size, global access and few recruitment blockages," said Brian Sullivan, CEO. "Television advertising is a cost effective way to increase brand awareness and let other companies know that by working with CTPartners they will get the accountability, quality and results that they expect from their executive search firm." CTPartners is a global executive search firm offering expertise in technology, media and telecom, financial services, life sciences, professional services, retail, industrial and board advisory services.