CareerBuilder Creates New Mobile Feature

February 28, 2013 – CareerBuilder has launched new mobile apply features, safeguarding employers from missing out on top talent who may abandon applications that are not mobile-friendly. Nearly one-third of CareerBuilder.com’s traffic each month comes from mobile devices. CareerBuilder’s site data shows that when a mobile candidate is notified they are about to encounter a non-mobile friendly apply process, 40 percent will drop off. “While mobile job search is increasing exponentially, the adoption rate for mobile recruitment has lagged significantly,” said Hope Gurion, chief development officer at CareerBuilder. “Employers may not be tracking how many mobile users are viewing their jobs or may have software in place that prohibits an easy mobile experience. Job seekers often encounter mobile applications that are five, 10 or 15 pages long – or no mobile option at all.”