Bayard Advertising Agency to Lead Recruitment Advertising for CTCA

April 12, 2010 – Bayard Advertising Agency, Inc. has been selected as recruitment advertising agency of record by Cancer Treatment Centers of America (CTCA). Bayard will create recruitment marketing and media solutions for CTCA by further developing and spreading its uplifting, compassionate brand message through creative campaigns that are designed to attract candidates that are aligned with CTCA's core values. “Bayard's work in addressing and securing the right talent for the right positions through creative marketing campaigns stands on its own. It is an exciting time for CTCA and we look forward to our relationship together,” says Trudy Knoepke-Campbell, Director of Talent Acquisition for CTCA. Cancer Treatment Centers of America (CTCA) is a national network of hospitals. Bayard Advertising is an integrated branding and communications agency that serves B2B and B2C clients in a broad array of industries.