About Us

Two critical questions  always take center stage when selecting a search firm:

  1. “ What is the  true differentiator in this search firm to  insure a successful outcome?”
  2. “ Does the lead search professional really understand the profile and caliber of individuals we require?”

As a longtime search professional (since 1985), senior partner, Dr. Riendeau, is one of only .002% of executive search professionals in North America that is a behavioral psychologist and search professional, since 1985.

With this distinct differentiator and benefit, Dr. Russ Riendeau and his boutique practice, New Frontier Search Company, deliver unique integration of applied behavioral science tools, coupled with proven executive search practices. These advantages boost success rates, insure accurate metrics around candidate and position compatibility.  You team gains immediate  access to the  practical use of artificial intelligence, psychology-related research and objective-based interviewing techniques to gain a broader perspective and enhance decision-making on critical hires.

Here are a few  additional elements of importance:

  • We learn what the real needs are in the person you need found.
  • The investment in a search firm is far less costly that the expensive fallout of making a wrong hire without proper evaluator processes.
  • New Frontier doesn’t just find people, we find out who people really are.
  • Your team will be better prepared to identify the best of the best.
  • And your risk of hiring the wrong person, significantly  reduced.

Please click to Russ Riendeau’s bio page for more relative insights.

Best way to reach Russ is russriendeau@gmail.com or 847- 363 -9789

Find a Recruiter


With access to all current and past behavioral science research, our search process allows us to create a more robust and predictive index to measure a candidate’s skills and competencies against several metrics of validity to insure the candidate is who they say they are. This approach saves time, money and insures the best hire at the time.

Solutions and Expertise

Our clients, throughout North America include Inc. 500 and private sector companies,  in need of top talent at the senior suite level, as well as sales and marketing professionals. We work within most markets such as industrial, plastics, packaging, pharma, medical device, ecommerce, software, professional services and building products, to name a few.

Our search process integrates both behavioral science research and best practices, coupled with traditional business-oriented skills and assessment methodologies.

  • Advisory Services
  • Executive Search
  • Leadership Consulting
  • On-Demand Recruiting
  • Recruitment Research
  • Advertising/Marketing
  • All Industries
  • Cloud Based
  • Communications
  • Construction
  • Consumer
  • Consumer Products
  • Data & Analytics
  • Financial Services
  • Healthcare Services
  • Industrial
  • Internet
  • Life Sci./Healthcare
  • Medical Devices
  • Payments/Processes
  • Pharmaceuticals
  • Private Equity
  • Professional Services
  • Technology
  • Venture Capital
  • CEO/President
  • General Management
  • Human Resources
  • Marketing & Sales

News Briefings

Your Next Great Job is Hiding in Plain Sight

How bad to you want to find a new job or new career? Really, how serious, committed, and driven are you to fully engage in this exercise? How many hours per week will you commit to making this happen? On a scale of one to 10, 10 being as committed as can be, where are

Robust Hiring Expected for Another Year

Economists foresee ongoing economic expansion for at least the next 12 months and companies expect to continue hiring, according to a business conditions survey released by the National Association for Business Economics (NABE). All survey respondents said that they expect the U.S. economy, as measured by the change in inflation-adjusted gross domestic product (real GDP), to

Why Executives Need Career Transition Support, Even in a Hot Job Market

Even in a strong economy, executives face many challenges when searching for a new position equal to their talents. A new report by John Myers, founder and managing director of Kensington International, concludes that in a hot job market, business leaders might question whether they need to provide transition support for their outgoing executives and

The Fallout from Failing to Fire a Bad Employee

It happens every day with companies: An employee in a critical position has become a problem and needs to be terminated or reassigned. A new report from Russell Riendeau, senior partner at New Frontier Search Company, looks at the dangerous fallout factors when leaders delay the dismissal of problematic employees. Dr. Riendeau certainly has the qualifications to speak on


Talent Talks

Finding Your Dream Job

In this brand new episode of ‘Talent Talks,’ our host Mike Wasulko is joined alongside Dr. Russ Riendeau, senior partner & chief behavioral scientist at New Frontier Search Company. According to Mr. Riendeau, the dream job we all want is usually in plain sight. Once a person identifies their own wants, skillsets and desires, then they

In the Media

Appetite for Risk: Powerful Advice for Entrepreneurs From a “Searchologist”
Dr. Russ Riendeau has thrived as an executive recruiter for more than 34 years. His career has given him a rare window into the mental and emotional health of the American C-Suite.

Would You Be Selected For The All-Star Game?
Consider for a moment, what if there was an All-Star Game of some kind for business professionals in your respective profession? Sales, accounting, customer service, manager, engineer…

Your Next Great Job Is Hiding In Plain Sight
How bad to you want to find a new job or new career? Really, how serious, committed, driven are you to fully engage in this exercise? How many hours per week do you commit to making this happen?

Sales Training Success on a Low Budget…How About Free
Sales training can be costly, with travel, meals, and lodging adding up quickly. Even if you bring in a professional speaker or training company in-house, budgets or timing can be an issue. What else can you do?

This 1 Sentence Will Teach You How to Become a Better Leader
I sat down with Russ Riendeau, a longtime retained search professional and a behavioral psychologist to explore my options. A 30-minute coffee meeting turned into 90 minutes of note-taking and life-changing advice…

Are You a Boss or a Beggar?
Labor markets are as tight. Talent wars are in full regalia and you’re top employee just gave you the “Hey, boss, can I talk to you for a minute” request, as they lean in your office, holding themselves by one hand behind your door frame.