About Us

Two critical questions  always take center stage when selecting a search firm:

  1. “ What is the  true differentiator in this search firm to  insure a successful outcome?”
  2. “ Does the lead search professional really understand the profile and caliber of individuals we require?”

As a longtime search professional (since 1985), senior partner, Dr. Riendeau, is one of only .002% of executive search professionals in North America that is a behavioral psychologist and search professional, since 1985.

With this distinct differentiator and benefit, Dr. Russ Riendeau and his boutique practice, New Frontier Search Company, deliver unique integration of applied behavioral science tools, coupled with proven executive search practices. These advantages boost success rates, insure accurate metrics around candidate and position compatibility.  You team gains immediate  access to the  practical use of artificial intelligence, psychology-related research and objective-based interviewing techniques to gain a broader perspective and enhance decision-making on critical hires.

Here are a few  additional elements of importance:

  • We learn what the real needs are in the person you need found.
  • The investment in a search firm is far less costly that the expensive fallout of making a wrong hire without proper evaluator processes.
  • New Frontier doesn’t just find people, we find out who people really are.
  • Your team will be better prepared to identify the best of the best.
  • And your risk of hiring the wrong person, significantly  reduced.

Please click to Russ Riendeau’s bio page for more relative insights.

Best way to reach Russ is russriendeau@gmail.com or 847- 363 -9789

Find a Recruiter


With access to all current and past behavioral science research, our search process allows us to create a more robust and predictive index to measure a candidate’s skills and competencies against several metrics of validity to insure the candidate is who they say they are. This approach saves time, money and insures the best hire at the time.

Solutions and Expertise

Our clients, throughout North America include Inc. 500 and private sector companies,  in need of top talent at the senior suite level, as well as sales and marketing professionals. We work within most markets such as industrial, plastics, packaging, pharma, medical device, ecommerce, software, professional services and building products, to name a few.

Our search process integrates both behavioral science research and best practices, coupled with traditional business-oriented skills and assessment methodologies.

  • Advisory Services
  • Executive Search
  • Leadership Consulting
  • On-Demand Recruiting
  • Recruitment Research
  • Advertising/Marketing
  • All Industries
  • Cloud Based
  • Communications
  • Construction
  • Consumer
  • Consumer Products
  • Data & Analytics
  • Financial Services
  • Healthcare Services
  • Industrial
  • Internet
  • Life Sci./Healthcare
  • Medical Devices
  • Payments/Processes
  • Pharmaceuticals
  • Private Equity
  • Professional Services
  • Technology
  • Venture Capital
  • CEO/President
  • General Management
  • Human Resources
  • Marketing & Sales

News Briefings

24 Ways to Work with an Executive Recruiter

Have you ever made a comment to someone and immediately wished you could take it back? Or given someone a reason that was an easy or logical explanation, only to realize it was a fabrication that you were too embarrassed to admit? We’ve all done it. But if you’re trying to pass over the real reasons

Seasoned Recruiters Step Out to Focus on Coaching, Strategy and Analytics

Executive search firms and their consultants continue to enter new areas to assist clients that go well beyond recruiting – and sometimes well beyond the firms where they’re working. Two well-respected top executives in the recruitment industry – Mike Marino and Russ Riendeau – have recently stepped away from businesses they led for years to

10 Ways Business Leaders Can Improve Their Appeal to Candidates

Hundreds of media outlets are running pieces every week about the talent shortage and challenges in finding skilled labor and filling top level job openings. Companies, of course, are well aware of the problem. U.S. demographics show baby boomers retiring, Millennials switching jobs at the drop of a hat, and increasing wage costs to secure talent

Looking to Brain Power to Improve Hiring

To achieve better outcomes in hiring, companies must take a different tack than the one they have traditionally been following. Too often hiring managers place undue emphasis on the industry knowledge that candidates bring to the table, when what they should really be focusing on is an individual’s intelligence, says Russ Riendeau. “Hire the frontal cortex, not the Rolodex”


Talent Talks

You Can’t Manipulate the Hiring Game 

In this brand new episode of ‘Talent Talks,’ we discuss the necessary steps a candidate must take in order to stand out from the rest of the pack without manipulating the hiring game. Our host Andrew Mitchell is joined alongside Dr. Russ Riendeau, senior partner & chief behavioral scientist at New Frontier Search Company. According

In the Media

Sales Training Success on a Low Budget…How About Free
Sales training can be costly, with travel, meals, and lodging adding up quickly. Even if you bring in a professional speaker or training company in-house, budgets or timing can be an issue. What else can you do?

This 1 Sentence Will Teach You How to Become a Better Leader
I sat down with Russ Riendeau, a longtime retained search professional and a behavioral psychologist to explore my options. A 30-minute coffee meeting turned into 90 minutes of note-taking and life-changing advice…

Are You a Boss or a Beggar?
Labor markets are as tight. Talent wars are in full regalia and you’re top employee just gave you the “Hey, boss, can I talk to you for a minute” request, as they lean in your office, holding themselves by one hand behind your door frame.

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