Who We Are
Potrero Group is a leadership consulting firm that helps nonprofits and changemakers thrive. We provide retained executive search, board search and development, strategic planning, and facilitation for leaders and organizations who are shaping a better future.
We help our clients envision what is possible at their growth edge and navigate the steps to get there. Our mission is to help leaders committed to long-term change stay effective, relevant, and resilient over time.
Our Approach
Potrero Group helps nonprofit boards, executive directors, social entrepreneurs, founders, and public agency leaders grow and evolve their organizations through every phase. We are rigorous thought partners who understand the complexities of the nonprofit, environmental, and social impact sectors, and we are realistic about their challenges and the kind of leadership required to achieve lasting, grounded impact. Our approach is tailored to gain a nuanced understanding of our clients—many choose to work with us again because of the deep level of trust and understanding we develop through our engagements.
San Francisco-based leadership consulting and search firm Potrero Group was recently retained by San Rafael, CA-based non-profit 10,000 Degrees to its search for new volunteer leaders to join its board of directors and regional advisory boards. “We are excited to expand our search for committed board members who will deepen our impact and ensure that more students
San Francisco-based leadership consulting and search firm Potrero Group was recently retained by Solano Land Trust to assist in its search for its first chief operating officer. Senior consultant Jena Kuznik is leading the assignment. This is a newly created senior leadership role reporting directly to the CEO and working in partnership as a member of the
San Francisco-based leadership consulting and search firm Potrero Group recently placed Melanie Parker as the new CEO of the Land Trust of Napa County. This follows a national search for a leader to guide the organization into its next chapter of conservation, stewardship, and community partnership. She succeeds Doug Parker, who has retired after 13 years of distinguished
San Francisco-based leadership consulting and search firm Potrero Group has recruited Phil Ginsburg as the next president of Resources Legacy Fund (RLF). Mr. Ginsburg will lead RLF and its partner organizations, Fund for a Better Future and Shared Ascent Fund. The search was co-led by Cleveland Justis, founder and CEO, and Daniel Student, managing director
San Francisco – November 5, 2025 – A new article on SSIR.org, “Open Board Search: How a New Way to Recruit Board Members Can Transform Nonprofits,” offers a novel solution to a chronic challenge for nonprofits. It is common practice for nonprofits to recruit board members from their own personal networks. Across the sector, this
San Francisco – September 23, 2025 – Potrero Group, a national leadership consulting and search firm, has placed Phil Ginsburg as the next president of Resources Legacy Fund (RLF). RLF is a groundbreaking and innovative force in environmental philanthropy that fiscally sponsors projects, designs and implements programs and advocacy campaigns, and manages major strategic grantmaking