RealMatch Adds New York Times Exec to Board

March 5, 2013 – RealMatch, Ltd., a provider of online recruitment advertising solutions for digital publishers, has named Martin Nisenholtz to its board of directors. Mr. Nisenholtz led the online strategy and operations for The New York Times Company where he served as chief executive for New York Times Digital from 1995 to 2005 and SVP of The New York Times Company from 2005 to December of 2011. “Martin’s vast experience and insight in both digital publishing and online advertising will give us a significant advantage as we scale our affiliate network of online publishers looking to grow and diversify their ad revenue by leveraging recruitment advertising,” said Gal Almog, founder and CEO of RealMatch. “The online recruitment advertising industry is currently in a disruptive stage, and online publishers who already have established communities and content are in a unique position to capture significant market share in the lucrative online recruitment market.”