In collaboration with TurnkeyZRG, the United States Olympic & Paralympic Committee announced the hiring of Kate Hartman as its chief communications officer. Hartman will lead USOPC communications initiatives, reporting to Katie Bynum, chief strategy and growth officer, and working closely with USOPC CEO Sarah Hirshland to integrate stakeholder engagement and maximize support of Team USA.
Hartman brings more than 18 years of experience to the USOPC. Most recently she served as the vice president, strategic communications, North America for The Coca-Cola Company. In this role, Hartman oversaw all internal and external communications for the company’s flagship market, including brand and business, crisis and reputation and employee and leadership.
No stranger to the world of sports, Hartman has extensive international and U.S. experience leading the communications strategy, management and implementation for The Coca-Cola Company’s activation of Olympic Games London 2012, Sochi 2014 and Rio 2016, as well as the 2014 FIFA World Cup and Special Olympics 2015 and 2017 World Games.
“I have always had a deep love and respect for the Olympic and Paralympic movements and athletes and it is a true honor to have been tapped for this role,” said Hartman. “Through my work at Coca-Cola, I’ve seen firsthand the positive influence and impact the Olympic and Paralympic Games has on athletes, host countries and billions of fans globally.”
Originally from the northern suburbs of Chicago, Hartman holds a Bachelor of Business degree from Saint Mary’s College. She currently resides in Atlanta with her husband, David, and their two children, Charlotte and JD. She will continue to work in Atlanta when she officially begins her role with the USOPC on May 10.
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Founded in 1996, TurnkeyZRG is a highly specialized talent recruitment/executive search firm filling C-level, senior-level and mid-management level positions throughout sports, entertainment and media. Over the past 25 years, TurnkeyZRG has filled more than 1,400 positions throughout sports, entertainment and media. TurnkeyZRG helps teams, leagues, stadiums, arenas, theaters, college athletic departments, events, sponsors, agencies, media companies, private equity companies and other clients identify, recruit and hire the very best management talent. Turnkey now benefits from ZRG’s global footprint, full array of industry practice groups, data-driven, analytical search tools, and technology investment in changing the way executive search/talent recruiting is done. TurnkeyZRG becomes a tech-enabled disrupter of the prior executive search model. For more information about TurnkeyZRG, visit www.turnkeyzrg.com.