Steven Gray comes to Teton Gravity Research from leadership positions at Professional Fighters League (PFL), Relevent Sports Group and Ultimate Fighting Championship (UFC). At TGR, reporting to the Founders and co-CEOs, Steve and Todd Jones, Mr. Gray will play a key role in creating and driving strategies that support TGR’s initiatives and revenue goals. Additionally, he will collaborate with colleagues, external partners and agencies to develop strategies that will drive content partnerships, digital innovation and revenue.
“Steven is a passionate marketing and content executive who brings with him a wealth of experience to the TGR team during a time of exciting growth and endeavors. His combined love for all things outdoors and ability to build lasting global partnerships make him an excellent match for TGR,” said Sonia Nagra, Partner on the search.
Teton Gravity Research is the preeminent media brand for adventure, lifestyle, travel, action and outdoor experience. In 1995, brothers Steve and Todd Jones partnered with their friend Dirk Collins, pooling together their money to buy camera equipment. What began as a film project became a movement to document the progression of extreme sports and their emergence in the mainstream. In the 24 years since its founding, Teton Gravity Research has produced more than forty action sports films, each of which is designed to capture, celebrate and bring to life the passion that drives action sports.
Throughout the years, the company has expanded in scope, scale and sports, adding mountain biking, surfing, climbing, other adventure action sports, travel and lifestyle to the catalog. This expansion has also been instrumental in progressing beyond film production to a veritable force of content creation, including film, campaigns, work for hire, merchandise, events and an online content distribution network, including an engaged and devoted community known as the Stash. The company has also expanded in size, with 55 employees. The company’s headquarters are in Jackson Hole (Wilson, Wyoming) and its team members and fans can be found anywhere there is fresh powder or action sports.