Lacrosse Unlimited Reels in Michael Kors E-Commerce Talent

NEW YORK, October 10, 2016 — Lacrosse Unlimited hired Jeanette Miller to the role of VP of e-commerce. Most recently, Miller served as VP of e-commerce and customer relations manager for Michael Kors Inc. Prior to Michael Kors, Miller worked for Coach Inc., where she led the company’s consumer insights efforts.

In her new role at Lacrosse Unlimited, Miller will accelerate the brand’s online growth and digital footprint by creating a seamless brand platform where customers can interact with the brand, shop and connect with other lacrosse enthusiasts.

“Jeanette is a world class talent for our brand and we are excited to have her on board to utilize her extensive e-commerce and marketing background to elevate the brand’s digital presence,” said Joe DeSimone, founder and president, Lacrosse Unlimited.

Miller brings more than 17 years of digital and marketing experience to Lacrosse Unlimited, a specialty lacrosse retailer with 44 locations across 12 states.

About Kirk Palmer Associates

Founded in 1987 by an industry expert with a true passion for retail, Kirk Palmer Associates is composed entirely of retail and fashion industry veterans uniquely qualified to leverage their first-hand knowledge and insider credibility to deliver the R.I.G.H.T. results. With the deep network and resources of a large firm, and the hands-on personal touch and service of a boutique firm, we’ve placed more than 1000 CEOs, presidents, vice presidents, and other senior executives at over 200 retail and wholesale companies across all channels, sectors and functional areas.

Rebecca Graves

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