Burtch Works & Forrester Release 2016 Customer Analytics Survey Results

EVANSTON, IL, September 15, 2016 — Burtch Works Executive Recruiting, a firm specializing in the placement of quantitative professionals nationwide, recently partnered with well-known research firm, Forrester Research, to release the results of the 2016 State of Customer Analytics report.

Forrester senior analyst, Brandon Purcell, and Burtch Works managing director, Linda Burtch, shared highlights from the report during a live webinar last month. The survey was fielded earlier this year, and gathered insights from 142 analytical professionals about customer data sources, methodologies, and applications of data within their organizations. This report was a follow up to the 2014 survey.

About Burtch Works

Based in Evanston, IL, Burtch Works executes contingent and retained searches nationwide for clients ranging from start-ups to major corporations, for openings within data science, marketing analytics, market research, insights, operations research, and credit/risk analytics. Their industry and talent insights have been featured in The New York Times, Wall Street Journal, Mashable, Forbes, CNBC, InformationWeek and other media outlets.

Katie Prezas
Director of Research and Operations

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