Alyson Archer has 20 years of experience leading marketing, communications and investor relations functions for global banks and professional services firms. Based in Catalyst Advisors’ New York office, Alyson oversees all aspects of the firm’s infrastructure, development and marketing.
Prior to joining Catalyst Advisors at its inception, Alyson was the Director of Global Communications at a major executive search firm, where she led all aspects of internal and external communications across the firm’s 40-plus offices.
Before that role, she was Director of Public Relations at Softbank International Ventures, developing and executing communications strategies for all of Softbank’s portfolio companies outside of Japan. Prior to joining Softbank, Alyson was in the marketing department at Bear Stearns, helping position the firm’s clients for initial public offerings and mergers.