Hunt Scanlon Media’sCapital Investment Rigor to Human Capital Decisions

May 5th - 11:00am ET

Change hits, sometimes suddenly and without warning. Value shifts. Money moves quickly to keep up. Talent gets redeployed slowly, lagging behind both money and value. In an era of slow, incremental change, this chain of events might not be a problem. Not so in today’s world of rapid and almost constant disruption.

To keep up with these value shifts, senior leaders move financial capital at lightning speed from points of lower return to points of higher return. Obviously, they also need to assemble the right talent at these “value hotspots” if their companies are to win. The problem? The traditional tools of HR are fixated on the talent side of the equation to the exclusion of the value. They can’t connect talent to value fast enough or dynamically enough.

Join Hein Knaapen,’ managing partner in Europe and Shefali Salwan on May 5th for an interactive webinar supported by Hunt Scanlon Media. The session will focus on ‘Connecting Talent to Value’, a process designed to rapidly deliver business value by mobilizing the roles and talent that have the greatest impact on returns. Hein and Shefali will share real-world examples of the Talent to Value process applied in a PE context and in this webinar Hein will explore the impact of talent to value in Europe.

Topics in the 5-step process include:

  • Illuminate the Value Agenda – What value is the company creating? What work has to be done to deliver all that value?
  • Identify the Critical Roles – Which roles will enable value? Which roles will execute the work?
  • Begin Connecting Roles & Talent – What are the Jobs to be Done™ for the role? What evidence is required to assess the Role•Talent match?
  • Sequence the Transformation – What risks are inherent in the design of the role and the talent match? What is the value-at-risk for the whole company?
  • Mobilize the Returns – Which talent interventions have the greatest positive impact on the value agenda? What will be the ripple effects of the role interventions we are considering?


Hein Knaapen

Managing Partner

Hein is the Managing Partner of in Europe, with over 35 years of experience in delivering transformative talent solutions in multinational companies. Prior to taking up a partnership with, Hein worked in senior HR-positions at Unilever before becoming the CHRO at KPN Telecom in 2005. 

Hein then became CHRO at ING Bank from 2012-2019, where I developed and implemented the company wide people strategy for over 53,000 employees, while also reducing the HR budget by 20%. Hein’s role within is a particularly important one given the sudden value destruction that has occurred in many large corporates, family-held companies and Private Equity firms due to the COVID-19 pandemic.  

Shefali Salwan


Shefali has 25 years of experience in cross-cultural and global talent management, leadership development and assessments, and diversity and inclusion. She has coached and advised C-suite leaders in multinational companies across five continents.

Shefali’s conversations with C-suite leaders go beyond traditional HR concerns to cover creating value for the organization as a whole. Her involvement as an investor in various HR technology startups and as a board member for Knolskape, a developer of digital training platforms driven by machine learning, adds a unique dimension to her understanding of leading-edge human capital practices.

Shefali holds an MBA in HR and is a Certified Executive Coach (Academy of Executive Coaching), and a Professional Certified Coach (ICF). She is also certified in multiple assessment tools (including Hogan, MBTI, StandOut), ontological coaching (Newfield Network), and accredited in a range of psychometric tools.

Sign up required by May 4th

9 Reasons to Attend

Come virtually network with hundreds of PE talent leaders and executive recruiters