Willa is Co-CEO and Managing Partner of LPA Search Partners. She moved into executive search in 2001 after more than 20 years of senior level executive management experience in publishing, intellectual property development, and general operating roles. Her prior executive credentials include: president of Hasbro Properties Group, at Hasbro, Inc; president of Golden Books Publishing Group; president & publisher of Simon & Schuster Children’s Books Division; and vice president, editorial director of “Willa Perlman Books,” an imprint of the HarperCollins Children’s Division. Willa started her publishing career at Harcourt Brace Jovanovich where she held senior level positions in trade book marketing, publicity, and advertising and launched the children’s trade books imprint “Gulliver Books.” She was ultimately named director of Harcourt’s Children’s Trade division and worked collaboratively with Harcourt Education on the development of the highly acclaimed “Treasury of Reading” basal textbook program. She has a B.A. from Barnard College and is the author of two children’s books.