Ed brings more than 30 years of significant experience to Kincannon & Reed clients in the food, lawn and garden, and companion animal/pet food categories, primarily in consumer packaged goods.
A classically trained marketer by background, Ed has also led sales organizations and been a general manager with responsibility for plant operations, quality assurance/food safety, R&D, finance, and human resources. He has worked for a broad range of companies, from private equity-backed startups to Fortune 500 firms including Mars, Inc., Nestle USA, Spectrum Brands, Borden, and Aurora Foods.
As a marketer, Ed ran well-known consumer brands and marketed across the retail segment, including groceries, clubs, convenience and drug stores, mass merchants, home centers, hardware, and independent dealers in the agricultural market.
Ed holds a BS in Business Administration from the University of Delaware and an MBA in Marketing from Drexel University, Philadelphia.