Sucherman Group named Greg Sherman, a seasoned executive with deep experience in the search and tech industries, to lead this initiative. As Executive Vice President and Head of Sucherman Group’s Tech Practice, Sherman, who will be based in San Francisco, joins from Heidrick & Struggles, where he was in its Global Technology & Services Practice.

“Greg Sherman is exactly the right person to accelerate our growth in this important space,” said Erik Sorenson, CEO of Sucherman Group. “He knows how to recruit, he’s a digital native who understands how technology and media intersect, and he’s a true entrepreneur in his own right. Having a Tech Practice based in the Bay Area will enhance our recruiting prowess and make us an even more valuable advisory partner.”

Sucherman Group Chairman and Founder Stuart Sucherman said, “As the entertainment media business morphs and changes, technology is more central to the industry and our legacy clients increasingly seek our advice on how to leverage tech. In addition, when recruiting talent, clients want executives with Silicon Valley experience and sophistication about technology and its growing role in marrying content to consumers. Having Greg join our company at this moment is a clear response to those needs.”

“Having an experienced presence in the Bay Area will balance out many of our search and advisory projects for media clients here in Hollywood and across the country,” added Jamie Waldron, the LA-based President of Sucherman Group. “I’m looking forward to working closely with Greg to cultivate new clients and serve our existing clients even better.”

Prior to Heidrick & Struggles, Sherman worked in marketing at MillerCoors in Chicago and as a financial analyst at the Walt Disney Co.’s Parks and Resorts segment in Los Angeles. Sherman has an MBA from the Kellogg School of Management and a BBA from the University of Michigan’s Ross School of Business.

“I am very excited to lead the effort to establish this business for Sucherman Group in San Francisco and the Pacific Northwest,” said Sherman. “My passions lie in media, technology and building things from the ground up, so this is a terrific opportunity to blend all of those

things into one. Sucherman Group’s compelling expertise in media, coupled with its longstanding relationships in the entertainment industry, makes this a recipe for success.”

Since its founding 30 years ago, Sucherman Group has been driving success for the premier companies in the media and entertainment sectors and major executives have sought its services in management consulting and executive search.

In the past year, Sucherman Group has served more clients at the intersection of tech and media, including high profile, bi-coastal executive searches for Hulu, Netflix, FullScreen, Fusion, Crunchyroll, Detour, and Machinima, along with consulting work for Univision Digital, NBCU Digital, WWE and a number of tech start-ups, including Headspace, Greatist, Rampante and Palaround.

About Sucherman Group

With offices in New York, Los Angeles and San Francisco, Sucherman Group is a management consulting and executive search firm that specializes in working with a wide range of media and entertainment companies. Its clients include cable and broadcast television networks, motion picture and television studios, broadcast stations and station groups, online media organizations, publishers, consumer-facing technology companies and social media platforms. The firm’s primary focus is to work with C-Suite creative elements within these organizations to generate business and programming strategies, re-design organizational structures and decision-making processes, and manage and recruit key executives.

Sucherman Group’s consulting clients include CNN, A+E Networks, Univision Digital, Fusion, Turner Broadcasting, Showtime, Viacom, SNY and the New York Mets. Sucherman Group has placed executives and provided industry intelligence to ABC, A+E, CNN, CNBC, Comedy Central, Endemol, Gannett, Hulu, Food Network, Fox Television, FoxSports, Fullscreen, MTV, NBCUniversal, Nickelodeon, Showtime, Sundance, Telemundo, Univision, VH1, Viacom, Weather Channel, WWE and the New York Jets.