O’Rourke and Associates Recruits Credit Union Association CEO

March 10, 2016 – San-Francisco-headquartered executive search firm O’Rourke and Associates has placed Brad Douglas as chief executive officer of the Heartland Credit Union Association (HCUA).

HCUA is the result of the consolidation of the Kansas Credit Union Association and the Missouri Credit Union Association. Both Marla Marsh, CEO of Kansas and Don Cohenour, CEO of Missouri, are retiring later this month as Mr. Douglas takes over leadership of the organization.

Mr. Douglas is a licensed attorney with non-profit and private sector executive leadership experience in public affairs, government relations, community relations and communications. He has also served as director and chairman of Community America Credit Union in Kansas City. He previously held the SBA regional administrator position for the U.S. Small Business Administration (SBA), and served as senior vice president for the Greater Kansas City Community Foundation. Most recently he acted as VP with Alliance Benefit Group of Kansas City.

“We are fortunate to have found Brad, who brings incredible depth and breadth of experience to the Heartland Credit Union Association,” said Judy Hadsall, HCUA board chair. “Not only is he well-versed in leading teams and growing organizations, he has key connections with legislators and leaders throughout the Midwest and in Washington, D.C., which will help us to advance our advocacy efforts. I am confident that his keen insight into public affairs and strategic vision for the association will create an environment where credit unions can thrive.”

The Heartland Credit Union Association is the not-for-profit trade association for credit unions in Kansas and Missouri. It provides services and support to meet the leadership, advocacy, education and financial service needs of more than 214 credit unions in Kansas and Missouri. 

According to research from credit union specialist recruiters D. Hilton Associates, more than 4,000 of the credit union industry’s CEOs and senior managers have left or will be leaving the workforce in the next five years. Therefore, according to one of the firm’s most recent reports, leadership development, succession planning and employee retention have never been more critical than now.

O’Rourke and Associates specializes in credit union industry recruiting. The firm offers expertise in CEO & executive recruitment, succession planning & leadership assessment, human resource consulting, compensation & retention analysis, coaching and leadership development.

The firm continues to recruit senior leadership throughout the sector, including tapping CEOs for Firstmark Credit Union, California Bear Credit Union, Silver State Schools Credit Union, Nassau Financial Federal Credit Union, Chartway Federal Credit Union, Land of Lincoln Credit Union, Tampa Bay Federal Credit Union, and Rainbow Federal Credit Union, among a host of others.

Contributed by Dale M. Zupsansky, Managing Editor, Hunt Scanlon Media

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